To help smokers stop smoking, the Center for Disease Control and Prevention (CDC) introduced the Tips from Former Smokers (Tips) initiative.

This year, seven new people will appear in the advertisements, sharing their accounts of how smoking cigarettes and the diseases they cause have ruined their lives.

The federal government funds Tips, the first nationally recognized tobacco education program that tells the stories of over 45 brave people from diverse backgrounds.

These have been impacted by the serious long-term health effects of smoking and secondhand smoke exposure.

Many stories are shown, with a focus on the detrimental effects of smoking menthol cigarettes.